Next-Generation Foundation with Skincare Benefits

Discover the new MUA LUMI Tint Foundation, a formula that does far more than simple coverage. Its advanced composition combines flawless makeup results with active skincare ingredients, delivering a natural, even complexion that looks fresh all day long.

Multi-level hydration with 4 types of Hyaluronic Acid helps plump and smooth the skin, while Niacinamide (Vitamin B3) improves skin tone and strengthens the skin barrier. The result is a foundation that doesn’t crack, feel heavy, or look cakey, even after hours of wear.

The formula is enriched with Camellia Japonica Seed Oil, a luxurious botanical oil known for its nourishing and antioxidant properties, along with Vitamin E to help protect the skin from environmental stressors.

Thanks to its advanced formula technology, it offers a second-skin feel, a soft-focus effect, and long-lasting wear.

Ideal for everyday use as well as professional makeup application.

W = Warm

NW - Neutral Warm

NC = Neutral Cool

NO = Neutral Olive

Glow like a pro. Multitasking radiance for real skin days.

PRO/BASE Lumi Base is the ultimate hybrid for the glow-obsessed. Infused with niacinamide and vitamin E, it bridges skincare and makeup to deliver a smooth, luminous finish with real skin benefits. Whether worn alone, layered under foundation, or mixed in, its weightless, buildable formula perfects without masking. 
For those who want performance and glow. This is skin prep-elevated.

KEY INGREDIENTS: 
- 1% Niacinamide known to brighten & calm
- Vitamin E known to moisturise, strengthen skin barrier and provide anti-oxidant benefits

Introducing Plush Blush-our dreamy liquid blush with a big, bouncy flocked sponge for the easiest pop of colour you’ll ever tap on.

Shake to wake this light as air liquid blusher. A sheer,buildable formula that melts into skin for a soft-focus flush that looks totally natural, totally radiant and totally you.

The super-soft sponge makes application a dream. No harsh lines, no heavy pigment. Just effortless colour with a juicy skin-like finish. Available in a range of mood-boosting shades for every cheek moment-from barely there blush to bold and buildable.

Peony Pinch - A warm, orangey red
Dusky Rose - A muted cool toned soft pink
Rouge Noir - A deep burgundy red
Whisper - A light peachy pink
Velvet - A bold true crimson red
Petal - A pale mauve pink
Burnt coral - A warm, orange toned coral
Rosewood - A medium to deep rosy brown

Caffeine Power!

Give your under-eyes a boost with our PRO/BASE Double Shot Under Eye Brighteners.

Benefitting the under eyes in two ways;

1.with powerful ingredients such as Caffeine, Vitamins C & E and Hyaluronic Acid,

2.with a light reflecting and brightening formula to camouflage dark circles.

This professional-grade formula works to combat signs of fatigue while providing immediate optical brightening.

Caffeine reduces puffiness and stimulates microcirculation, while Vitamins C & E deliver antioxidant protection against environmental stressors. Hyaluronic Acid deeply hydrates the delicate under-eye area, minimizing fine lines.

The lightweight texture blends seamlessly into skin, creating a refreshed, well-rested appearance that lasts throughout the day. Suitable for all skin types and ideal for makeup professionals and everyday use.

Contain:

• Depuffing Caffeine 
• Nourishing Vitamins C & E
• Hydrating Hyaluronic Acid 

Available in 3 shades:

• Light - a light pink toned brightener perfect for fairer skin tones
• Light to Medium - a yellow toned brightener perfect for fair to light
• Medium to Deep - a honey toned brightener perfect for medium olive skin tones 
  

What's Your Flavour?!  Feeling fruity, tropical fresh or smooth like caramel?!  These are oils that smell as good as they look!

Infused with Peptides, Squalane, Jojoba Oil & Vitamin E, these super nourishing flavoured lip oils are perfect for every day wear, keeping lips soft, hydrated and glossy.

Not only do they smell divine these hydration hits contain Palmitoyl Tripeptide-1 (a three amino acid peptide) and Vitamin E. These help to deliver moisturisation to the lips, whilst the peptides help reduce the appearance of lip lines as they help stimulate collagen production.

Achieve hydrated, nourished lips with MUA Hydra Juice Peptide Lip Oil.

7 fruity shades/fragrances:

Raspberry Jam - raspberry red with raspberry flavour
Caramel Glaze - nude tone with caramel scent
Heartfelt Hun - a pinker nude tone with synthetic honey scent
Coconut Sugar - clear with coconut scent
Cherry Kiss - deep black cherry colour with cherry scent
Watermelon - watermelon pink with watermelon scent
Berry Bliss - strawberry red with strawberry scent

3 new shades available!

• Sweet Orange
• Cupcake
• Mocha Muse

The TikTok lip liners everyone is talking about now in one bundle.

Create endless viral lip combos with the MUA Viral Lip Liner Bundle, featuring the four best-selling nude shades that beauty lovers can't stop using on TikTok.

Whether you're after soft everyday nude lips or a sculpted, fuller-looking pout, Blaze, Obsession, Suntan and Maple give you the perfect base for every lip look.

The creamy, velvety formula glides on effortlessly with rich colour payoff and long-lasting wear, making it easy to define, contour and enhance your lips.

Bundle Includes

Blaze

Obsession

Suntan

Maple

The four nude shades behind countless viral lip combos.

Give your lips the shine they deserve with the new MUA Marble Swirl Lip Gloss from our anniversary MARBLE collection by MUA GREECE.

This high-shine lip gloss deeply hydrates without the sticky feel. Each shade offers a subtle, natural color, while its formula locks in moisture, keeping the ultimate glazed effect lasting for hours.

And the best part? The stunning marble swirl effect makes each gloss one-of-a-kind, making you feel premium and unique!

Our VIRAL colour changing lip & cheek oil, now with EXTRA sparkle and new flavour

A lip & cheek tint powered by you.

The Metamorphosis Colour Changing Lip & Cheek Oil "Grapevine" applies clear, with added shimmer, and adapts to your skin’s pH, morphing into your perfect tone of flushed pink on application. The oil-like formula also contains Jojoba Oil & Vitamin E to nourish skin.

Long-lasting, one stroke colour liquid eyeliners with a brush tip for precision application and control. In Chocolate Brown ensuring bold colour all day long and effortlessly achieve precise application with MUA Control Freak Brush Tip Liquid Eyeliner.

PRO/HACK: For precision and control, try warming up your Control Freak eyeliner slightly before use. This softens the tip just enough to glide smoothly across your lid without tugging, giving you an effortless application every time. Perfect for sharp, controlled wings! 

Meet your new lip obsession, our MUA LipEAZE Lip Blur!

This game-changing formula delivers a silky, powder-soft texture that glides onto lips with zero effort, creating a blurred effect that makes your pout look instantly fuller and more plump.

The comfortable matte finish feels weightless all day, giving you that effortlessly blurred aesthetic without any of the heaviness. Want to switch things up? Layer it with your favourite MUA Hydra Juice Peptide Lipbalm for a glossy look that's totally customisable to your mood.

Formulated with hydration heroes like Hyaluronic Acid, Vitamin E, and Castor Seed Oil, your lips stay soft, moisturised and comfortable from morning to night.

Blur the line, this lip pencil was made for the 'undone' look; fun, carefree and easy!